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Workshop for the Formulation of the Strategic Plan of Promecafé 2021-2026

April 28 2021
Mauren esquivel

April 28, 2021. In Guatemala, we held the “Promecafé 2021-2026 Strategic Plan Formulation Workshop”, which aimed to support Promecafé in the participatory construction of its long-term strategy.

The Regional Cooperative Program for Technological Development and Modernization of Coffee Growing (PROMECAFE) is a research and cooperation network established with the purpose of improving and developing technology applied to coffee growing in Mesoamerica.

PROMECAFE was originally formed by the coffee institutions of Guatemala, El Salvador, Nicaragua, Honduras, Costa Rica, Panama, the Dominican Republic and Jamaica; in addition to IICA and CATIE. Currently, Mexico is also a member country of the Program.

For CLACDS it is very important to contribute to Promecafé in this process, since the sustainability of the coffee sector is key to face the challenges of a wide range of rural landscapes in Mesoamerican countries. With this new strategic plan, Promecafé has the opportunity to maximize the results of collaboration in research and technology transfer in the sector on common problems such as climate change, grain quality, as well as social challenges such as migration and gender equality.

During the workshop, we validate the bases of the strategic plan with the participants from the different member countries and later, we manage their inputs so that the general lines of the strategy have an adequate execution through high-impact projects. The foregoing will result in an innovative and current value proposition that Promecafé will offer to its members and other entities through products and services.

Octavio Martínez, director of the Center and Alejandro Roblero, Senior Consultant, CLACDS / INCAE facilitated this workshop where members of the Board of Directors and Technical Committee of Promecafé participated.

Promecafé works with contributions from member countries and IICA, adding the specialized cooperation of CATIE and CIRAD, and with contributions from international financial organizations in specific projects.

The Program has obtained important results, forming a technological charter that has not only provided solutions to sanitary problems, but has also spread to other areas of coffee production. With all this, the relationship and horizontal cooperation between the member countries has continued, defining, in turn, greater membership in the Program.

If you want more information, you can contact Mauren Esquivel at the mail mauren.esquivel@incae.edu